shade-adaptive

FlexShade Technology™

Our proprietary FlexShade Technology™
“flexes” with your skin’s shade and
undertones to ENHANCE your own
natural complexion.

how it works

Our proprietary FlexShade Technology™ is a unique translucent blend of light-reflective coated pigments, blurring and diffusing elements, lightweight hydrators and clean, functional ingredients.

  • 22% Light-Reflective Coated Pigments*
  • 20% Blurring & Diffusing Ingredients*
  • 30% Lightweight Hydrators*
  • 28% Longwear & Functional Ingredients*

*Percentages are approximate and may vary slightly by shade

Hydrating ingredients

Skin-Softening Oils,
Silky Texture Enhancer,
Lightweight Skin Conditioner

blurring ingredients

Smooth-Finish Silicone Complex,
Silky Mineral Powder

longwear ingredients

Magnesium Mineral Compound,
Custom-Blend of Smoothing Waxes,
Silky Mineral Clay

Cruelty Free CRUELTY FREE Vegan VEGAN FRIENDLY Endocrine Disruptor Free HORMONE DISRUPTOR FREE SAFE FOR SENSITIVE SKIN DERMATOLOGIST-TESTED ALLERGY-TESTED Drug Free DRUG FREE Fragrance Free FRAGRANCE FREE GLUTEN FREE NUT FREE SOY FREE Sulfate Free SULFATE FREE

THE benefits of FlexShade Technology™

With 13 shades developed to address a full range of skin tones, our shade-adaptive FlexShade Technology™ its easy to find your perfect match.

  • “Flexes” with your skin’s shade and undertones
  • Color corrects, evens redness and conceals
  • Skin-perfecting with a soft blurring finish
  • Performs with light application for natural look
  • Lasts all day without caking or creasing
  • Clean ingredients that are kind to the skin